new businesses

New places moved into the Magic Valley in 2025, and residents are excited to see them in the area. Here are some of the places that now call Twin Falls home.

There is a building sitting in the Magic Valley that recently went out of business, and the question now turns to what could be next to fill the space?

Outdoor enthusiasts in Twin Falls will soon enjoy a new Sierra Trading Post, offering great deals on name-brand outdoor products and active lifestyle essentials.

While these companies are expanding into Idaho and new businesses are calling our state home, are they in the best state to be successful or are they set up to fail?