In 2011, John Rich, of Big and Rich, raised nearly $700,000 for St, Jude's Children's Hospital on an episode of 'Celebrity Apprentice'. The Boot has the story:

John Rich was offered the title of Project Manager on this week's episode of 'Celebrity Apprentice,' and his appointment as chief of the men's team paid off in a huge way. "Boys, you better turn your umbrellas inside out," John confidently proclaimed as he rallied his team. "Because it's about to start raining money!"

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The competing teams were given the task of creating and auctioning off artwork to benefit their chosen charities. The self-proclaimed defender of country music focused his goodwill energy for St. Jude Children's Hospital. Former 'Celebrity Apprentice' contestant Trace Adkins offered $5,000 in John's name, and associates of the singer donated $50,000 for a cowboy hat and boots.

The night capped when John auctioned off a hand-decorated 'Apprentice' Gibson guitar for a staggering $470,000. Despite bringing in nearly $700,000, his rivals, lead by Marlee Matlin, celebrated a project win with an impressive near-million dollar total. In the name of good sportsmanship, both team leaders agreed that each charity would receive their respective totals.

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